About Us

At MASS Protest!, we believe in empowerment through knowledge, preparedness, and protection. Our mission is rooted in the fundamental understanding that knowledge fuels protest, and protest is a First Amendment right—one that must be exercised freely and without fear of harm.

We stand for peaceful resistance, inspired by the movements that came before us. Just as the Black Panthers sought to defend their communities in the 1970s, we advocate for a modern approach—one that embraces nonviolent action while ensuring the right to self-defense. In a world where agitators and bad actors seek to suppress, intimidate, or escalate, we choose preparedness over passivity. That means carrying less-lethal tools like pepper spray or non-lethal launchers—not as an act of aggression, but as a commitment to protecting ourselves and those around us. It is times like these when citizens need to step up and create both a voice for those without one and to defend those in need. We proudly stand for the following! 

Knowledge, Action & Protection

We strive to ensure that our product offerings line up with our beliefs.

🔹 Knowledge – Education is the foundation of all movements. Our carefully curated books cover anti-racism, anarchism, civil rights, radical history, and self-sufficiency. From Talking Anarchy to Activists Under Surveillance: The FBI Files, we equip people with the understanding needed to challenge oppressive systems.

🔹 Action – Protest is a powerful tool of resistance. Our collection includes books on punk rock rebellion, intersectional activism, grassroots organizing, and direct action strategies. Whether it’s Burning Britain: The History of UK Punk or Realizing the Impossible: Art Against Authority, we celebrate those who have used culture and creativity to disrupt the status quo.

🔹 Protection – We believe in our right to protest without being harmed. Our store features non-lethal self-defense tools like the Byrna SD Launcher and tactical gear for those who refuse to be silenced. Carrying less-lethal defense isn’t about provocation—it’s about survival in a world that too often turns against those who speak out.

 

Our Philosophy

We are not here to start violence. We are here to resist.

 

We believe that a well-prepared movement is an effective movement. We support protesters, activists, and everyday people who refuse to back down in the face of injustice. We stand for community defense, self-sufficiency, and resistance through knowledge.

Arm yourself with knowledge, prepare for resistance, and protect yourself and your community.

✊ Stay informed. Stay safe. Stay free.

 

MASS Protest!